About me

Hi, I'm Agustina. I'm a UX Product Designer with 8+ years designing financial products: digital banking, payments, onboarding and loyalty. I've worked with BBVA, Banco Ciudad, Atena Pay and Rankmi, designing for products where trust, regulation and complexity matter.Lately I've been building with AI, designing and prototyping my own agents. It's changing how I research, prototype and think about what products can do.


Most recently, I designed Banco Ciudad's first fully digital onboarding, from zero to production in three months.
My background is in Industrial Design, so I think in systems: constraints, edge cases and how things are actually used. I've also worked as a front-end developer, which means I design with a clear sense of what can be built. And I love working with teams. I've led research and co-creation workshops, and taught UX Research and UX/UI to new designers.
AI has been part of my path for a while. Back in 2020 I worked on Alfred, a chatbot platform used by companies like Naranja. Today I build my own AI agents, designing how they think, talk and help. For me, prompt design is interaction design. Building with AI is changing how I research, how I prototype, and what I believe products can do.
What I bring is the meeting point of both worlds. Fintech taught me that trust is designed, not assumed, and that's exactly what AI products need now.
↑Back to Top